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[Dana] PMs Training Cheat Sheet by

pm

Finance & Compliance

- Gross Margin Value
- Post Driver Margin
- % Payments state
- Payments ov GMV
- Debt of clients

Fraud & Gateways

- Pioneers
- Blights
- Ratio B/P
- Sift Events
- Sift Users
- Fr Order Events
- Captured
- Chargebacks
- Arrival Pattern
- Payment Method Fail
- Fr Order Events
- Fr Journey Cancelled
- Pass Events
- Pass Users
- Detail Devices
 

Rider

- All Users with claim
- NU with claim
- DO
- Discounts
- Revenue
- RU (Recurrent Users)
- P-Alive
- Frecuency
- Recency
- CAC
- TAI
- U-FI-DO
- Email
- Push
- Inapp

Market­place

Price and Surge Supplement average of the players in each market (Uber, Easy, Cabify and Beat)

Sales

- Fact. Cartera
- New Clients Fact2M
- New Users - Old Clients
- Inside Sales New Client DO
- Sales Executives Score
- GMV Achieved
- Real Price
Real Discount
- Net Sales
- Clients
- Factur­ación 2M
 

Driver

- Drivers Active
- Drivers New
- % Churn
- Drivers
- DO
- % PDM
- New Applicants
- Approved Applicants
- TTA / TTD
- % Strange Journeys
- % RC Justified
- % Acceptance Rate
- D-TO-DO
- Revenue
- Cost
- Cash WH
- Cash LF
- Cash % Acceptance Rate

Excellence & Support

- Ad-hoc analysis to measure the results of Support Team’s projects
- Tickets Volume
- Backlog
- NPS
- Volumen evolution
- % answered calls
- Time in conver­sation
- Volumen evolution
- % attended
- TMO

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