IntroductionIntuit recently published their style system called Harmony 101. Apart from a styleguide and a pattern library it also consists of these design principles to guide the way Intuit's software is designed. |
1 Be simple, easy to use, and guiding1. Establish a familial resemblance. Drive consistency and integration in the experience to keep the journey seamless, familiar, and harmonious.
2. Maintain user context by staying in place. Prioritize in-line or modal viewing and editing over new views or context-switching.
3. Guide the user where appropriate. Help users understand what to expect through progress charting and First Time Use tips. Provide useful views that guide toward common tasks. |
Supporting Characteristics
Reduce cognitive burden, Helpful, Guiding, Consistent, One SBG, Clear, Clean, Simple, Functional 2 Design for the customer and instill confidence1. Be trustworthy and helpful. Auto-fill commonly requested information for the customer and provide insights to help users improve their business financials.
2 .Imbue confidence. Avoid re-inventing the wheel; rely on familiar conventions when introducing users to new tasks. Don’t leave the user hanging; provide dynamic feedback where possible. |
Supporting Characteristics
Confident, Approachable, Trustworthy, Soothing, Friendly, Warming | |
3 Establish modern and iconic ownable moments1. Define a standard personality. Apply consistently across the Harmony suite of apps to provide unity and cohesion.
2. Celebrate unique tasks. Create ownable interactions and visual expressions that are a familial extension of the design language.
3. Project a voice. Define consistent use of voice to inject fun into the user experience.
4. Define ownable visualizations. Use visualizations to compliment data, channel personality and provide stickiness in the experience. |
Supporting Characteristics
Clean, Typographic, Crafted, Differentiated, Unique, Capitalizes on Intuit Blue, Fun, Whimsical, Tactile 4 Celebrate data while respecting user & ....Celebrate data while respecting user & device context
1. Be smart and appropriate for the task at hand. Use progressive disclosure of data and information, provide real-time feedback, and simplify required steps in task flows.
2. Understand the broader contexts of use. Minimize chrome and embellishments; design for user customization and personalization where appropriate. |
Supporting Characteristics
Data is King, Context is Queen, Content over chrome, Insightful, Customized, Personalized |
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